Condé Nast scrapped the month-to-month print version of Glamour journal and can deal with digital content material going ahead, it introduced Tuesday.
“We’re doubling down on digital—investing within the storytelling, service, and unbelievable picture shoots we’ve at all times been identified for, bringing it to the platforms our readers frequent most,” Glamour’s editor-in-chief Samantha Barry advised staffers through an e mail that was obtained by Fox Information.
“We’ll be increasing video and social storytelling, with new and bold sequence and initiatives,” she stated. “Because of this funding plan we’re going to maneuver off of a month-to-month print schedule.”
Glamour – a number one ladies’s model – was based by Condé Montrose Nast again in 1939. The final commonly scheduled print version will hit newsstands on Nov. 27.
“The top of Glamour as a daily print publication is a part of a common belt-tightening at Condé Nast, an organization that was identified for its lavish places of work and beneficiant pay packages again when its publications had been so filled with advertisements that readers had hassle discovering the articles,” New York Occasions reporter Jaclyn Peiser, who broke the information, wrote.
The Occasions reported that Condé Nast misplaced greater than $120 million final yr and has consolidated quite a lot of departments.
Barry advised staffers that Glamour will proceed to “have a good time huge moments” with particular print points now and again. She then touted the model’s digital attain, saying the web content material reaches 20 million followers versus two million print readers.
Conde Nast CEO Bob Sauerberg additionally emailed workers, declaring that Barry is “main the title into a brand new section” with a deal with digital.
“We’re investing in the way forward for the model,” Sauerberg stated.